Buddy: Your Direct Connection to New Startups
Get your brand in front of 10,000 new businesses every week.
Secure Your Spot Now
Get your brand in front of 10,000 new businesses every week.
Secure Your Spot Now
Buddy's "New Business Success Guide" is a printed A4 guide specifically designed for newly incorporated companies in the UK. Each Monday, we post this guide to 10,000 fresh startups, packed with essential tips and advice to help them get started on the right foot. Buddy not only offers valuable insights but also promotes carefully selected products and services that new businesses are likely to need, such as business bank accounts, insurance, accounting software, payment devices, and more.
Every advertiser in Buddy receives a dedicated half A4 page to showcase their product or service, presented as our “top pick” in its category. This premium placement ensures that your brand isn’t just seen—it’s seen first by eager business owners ready to take action. And for you, that doesn’t just mean exposure; it means real conversions.
Each product area in Buddy features only one exclusive advertiser. This means your brand will be highlighted as our “top pick,” making it the first choice for thousands of new business owners looking for solutions in your category. Whether you're offering business banking, insurance, accounting software, payment devices, or website hosting, Buddy makes sure your brand stands out.
Your advert will be seen by companies in their first days of trading, at the exact moment they’re setting up and deciding which services to use. This is a unique opportunity to build brand loyalty from the very beginning.
Each Buddy guide includes QR codes linked directly to your service. When new business owners scan these codes, we track the interaction and provide you with detailed statistics on traffic and engagement. You’ll know exactly how your advert is performing and how many potential customers you're reaching.
"I started Buddy because I know firsthand how powerful direct mail can be for customer acquisition. At my previous companies, Clear Books and Countingup, we saw great success using direct mail campaigns. The timing of reaching businesses just days after they've incorporated is brilliant—you become one of the first suppliers they encounter. We've found that conversion rates for direct acquisition can be as high as 1.5%. Buddy offers a unique opportunity to reach thousands of new companies every week, providing you with a highly effective and proven channel to grow your business."
Buddy offers a unique way to enhance your existing direct marketing efforts. By being featured in our guide, your brand gains credibility as it is recommended by a trusted third party. This can complement your other campaigns, providing an additional layer of endorsement that directly reaches new businesses.
For those new to direct mail or looking to maximise their budget, Buddy is a smart choice. We share the postage and distribution costs among all our advertisers, making it a cost-effective solution. Instead of bearing the full cost of a standalone direct mail campaign, you benefit from the shared distribution, reaching thousands of new companies at a fraction of the cost.
Don’t miss out on this exclusive opportunity to be a trusted guide for the UK's newest startups.
Email us at hello@buddy.biz